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Chris Christensen White on White whitening dog shampoo, 473 ml bottle
Chris Christensen White on White dog shampoo, label detail

The Chris Christensen White on White Whitening Shampoo for Dogs is Chris Christensen's whitening shampoo for dogs: an optic brightening treatment that lifts yellow tone out of a white or cream coat without bleaching it.

Key Features

  • Optic brightener rather than a bleach or a dye - it corrects yellow cast instead of stripping colour out.
  • Chris Christensen states it contains no bleaching agents and no softening agents.
  • Works on white and cream coats, and brightens darker coats rather than changing their colour.
  • Contains hydrolysed keratin protein, aloe vera and chamomile alongside the cleansing base.
  • Used undiluted, straight onto the coat - unlike the SmartWash50 concentrates.
  • 473 ml bottle.
  • Made in the USA.

How To Use

  • Use it after your usual Chris Christensen shampoo rather than instead of it.
  • Apply undiluted to the wet coat and work into a full lather.
  • Leave it on for 2 to 10 minutes depending on how porous and how heavily stained the coat is.
  • Rinse thoroughly with warm water until the water runs clear.

Good To Know

  • An optic brightener works by putting light back into the coat, not by removing pigment. It will not turn a cream coat white, and it will not lighten a dark one.
  • Tear staining, saliva staining and urine staining have causes underneath them. If the staining keeps coming back, look at tear drainage, food, water and skin folds, and ask your vet - a whitening shampoo only treats what is already in the coat.
  • Avoid the eyes. If any gets in, rinse immediately with plenty of clean water. For external use only.
  • If your pet has sensitive skin or has reacted to a product before, test a little on a small patch first and stop using it if you see redness, itching or scurf.
  • Rinse until the water runs completely clear. Shampoo left in the coat is one of the most common causes of itching after a bath.
  • Dry thoroughly - skin folds, ears, armpits and between the toes. A coat left damp in UAE humidity is how hot spots and yeast get started.
  • Washing too often strips the coat of the oils that protect it. Most dogs need a bath every four to eight weeks unless your vet has said otherwise.
  • Keep out of reach of children.
  • This is a grooming product, not a treatment. Persistent itching, scratching, hair loss, scabs, a smell or a rash point to a skin problem - fleas, allergies, mites or infection - and need a vet rather than a different shampoo.

Chris christensen white on white whitening shampoo for dogs - 473 ml

473 ml I Optic Brightener I Lifts Yellow Staining I No Bleach or Dye

AED 141.75

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The Chris Christensen White on White Whitening Shampoo for Dogs is Chris Christensen's whitening shampoo for dogs: an optic brightening treatment that lifts yellow tone out of a white or cream coat without bleaching it.

Key Features

  • Optic brightener rather than a bleach or a dye - it corrects yellow cast instead of stripping colour out.
  • Chris Christensen states it contains no bleaching agents and no softening agents.
  • Works on white and cream coats, and brightens darker coats rather than changing their colour.
  • Contains hydrolysed keratin protein, aloe vera and chamomile alongside the cleansing base.
  • Used undiluted, straight onto the coat - unlike the SmartWash50 concentrates.
  • 473 ml bottle.
  • Made in the USA.

How To Use

  • Use it after your usual Chris Christensen shampoo rather than instead of it.
  • Apply undiluted to the wet coat and work into a full lather.
  • Leave it on for 2 to 10 minutes depending on how porous and how heavily stained the coat is.
  • Rinse thoroughly with warm water until the water runs clear.

Good To Know

  • An optic brightener works by putting light back into the coat, not by removing pigment. It will not turn a cream coat white, and it will not lighten a dark one.
  • Tear staining, saliva staining and urine staining have causes underneath them. If the staining keeps coming back, look at tear drainage, food, water and skin folds, and ask your vet - a whitening shampoo only treats what is already in the coat.
  • Avoid the eyes. If any gets in, rinse immediately with plenty of clean water. For external use only.
  • If your pet has sensitive skin or has reacted to a product before, test a little on a small patch first and stop using it if you see redness, itching or scurf.
  • Rinse until the water runs completely clear. Shampoo left in the coat is one of the most common causes of itching after a bath.
  • Dry thoroughly - skin folds, ears, armpits and between the toes. A coat left damp in UAE humidity is how hot spots and yeast get started.
  • Washing too often strips the coat of the oils that protect it. Most dogs need a bath every four to eight weeks unless your vet has said otherwise.
  • Keep out of reach of children.
  • This is a grooming product, not a treatment. Persistent itching, scratching, hair loss, scabs, a smell or a rash point to a skin problem - fleas, allergies, mites or infection - and need a vet rather than a different shampoo.